The New year is almost upon us and most business consultants have their eyes set on big goals – bigger clients, bigger profits, and overall bigger success.
I’m not here to tell you not to stretch for that gold ring. What I propose is that you take small steps forward while still keeping your eyes on the goal.
Many experts say to go big right out the door which is great. However, if you don’t hit that large target goal, some people have a tendency to retreat all the way back to where you started.
Instead, try to keep moving forward by pivoting and taking smaller steps. Weather the storm and don’t try to eat that elephant in one bite!
It’s a lot easier to keep going with a small bit of momentum instead of trying to restart the engine at the bottom of the hill.
Here is a list of the top 10 consulting business posts to keep that engine moving towards your goal.
The Risks and Rewards of Starting A Consulting Practice
The freedom and control you have as an independent business consultant may be the reason why you decided to go out on your own. Just remember that with every positive aspect of consulting life, there are as many pitfalls; Isolation, low self discipline, and the do-everything-myself curse are but a few things to consider before going solo. http://consulting.about.com/od/Starting-A-Consulting-Business/fl/The-Risks-and-Rewards-of-Starting-a-Consulting-Business.htm
5 Factors to Consider When Becoming a Consultant
As a new consultant there are several factors that will get you started with a solid foundation for your beginning consulting practice. A consultant is a valuable asset to a business because of their ability be an expert in a given field and provide an otherwise missing perspective or knowledge to a given project or problem. http://consulting.about.com/od/gettingstarted/fl/What-Do-Consultants-Do.htm
8 Steps Towards Branding Your Consulting Practice
When people see your consulting business, the first thing they see is your name. Deciding on a name can be a daunting task, but doesn’t have to be complicated. While branding companies will often play up the stress and fear associated with naming in order to charge enormous fees, the naming process shouldn’t cause sleepless nights. http://consulting.about.com/od/Starting-A-Consulting-Business/fl/8-Steps-to-Branding-Your-Consulting-Practice.htm
A Consultants Guide to Podcasting
If you’re not too familiar with podcasts, it’s basically audio broadcasted over the internet that can be downloaded and listened to on any mp3 player or on websites to be listened to from your computer. As an independent business consultant you have an ideal opportunity to market your practice using podcast audio recorded in a radio styled format. http://consulting.about.com/od/Starting-A-Consulting-Business/fl/A-Consultants-Guide-to-Podcasting.htm
Top 3 Consulting Fee Methods Used to Your Increase Sales
In any business venture where you set the prices, you’ll need to find a balance between charging a rate that allows you to operate vs. what’s seen as a reasonable and attractive fee for your clients. A huge struggle for most budding consultants comes when not only determining what this middle ground will be, but also figuring out how to go about the process as a whole. http://consulting.about.com/od/Consulting-Fees/fl/Top-3-Consulting-Fee-Methods-to-Maximize-Your-Profit.htm
7 Psychological Reasons Why People Buy Your Stuff
In my last article, I provided a general overview of what I meant by the difference in buying motives versus buying styles, and how they can be used together to help you communicate the most effectively. http://consulting.about.com/od/Starting-A-Consulting-Business/fl/7-Psychological-Reasons-Why-People-Buy-Your-Stuff.htm
Top 10 Marketing Tips for Business Consultants
Here some of the most effective ways that you, as an independent business consultant, can promote your consulting business towards gaining more prospects and clients for the new year. http://consulting.about.com/od/Marketing-Your-Consulting-Practice/fl/Top-10-Marketing-Tips-for-Independent-Business-Consultants.htm
How Email Marketing Saved My Consulting Business
Email. Despite your love-hate relationship with the now decades old form of communication, why is 2015 the perfect time to craft and perfect an email marketing campaign for your consulting business? http://consulting.about.com/od/Marketing-Your-Consulting-Practice/fl/How-Email-Marketing-Saved-My-Consulting-Business.htm
Why Every Consultant Should Write a Book
As an independent consultant, you have an ideal opportunity to put your years of knowledge and expertise on paper or e-ink as an established and respected author. http://consulting.about.com/od/Marketing-Your-Consulting-Practice/fl/Why-Every-Consultant-Should-Write-a-Book.htm
Create Effective Website Marketing for Consultants
Turning your website from a brochure site to a business generating tool, requires you to make sure that the site is easily found and interactive. http://consulting.about.com/od/Starting-A-Consulting-Business/fl/Do-Consultants-Need-a-Website-Part-2.htm